The Startup MBA
Keen to start your own business someday?
You don’t want to waste your time and money developing a business idea that doesn’t work. Escape the City’s Startup MBA brings together all the diverse aspects of start-up management in a double-weekend course that cuts through all the noise, while connecting you with a peer group of like-minded people.
This is a real world MBA that doesn’t break the bank. It is based on start-up best practice and real world examples. It is specifically designed for Escape members. It is jam-packed with up-to-date knowledge and advice. It is easy to be overwhelmed by information overload. This is the course we wish we had taken three years ago. Save yourself a lot of time and uncertainty having to figure everything out by yourself.
What past students have said
“Massively eye-opening, extremely motivating without being overly optimistic in any way. Everything was completely actionable and the right steps were demystified.” – Dominic Traynor
Delivered by startup experts
“Really inspirational and what I absolutely loved was how much interaction there was. Rob (Fitzpatrick), unlike so many lecturers I had at uni, was able to take on board our individual requirements and deviate from the script depending upon where we lead him. That really is a unique talent – so many teachers have to stick to the script and you absolutely can’t get this kind of info from a textbook. I think that is how we were able to get so much out of it in a short space of time.” – Rachael Armitage
The course is taught by industry figures and entrepreneurs with demonstrated experience and expertise in the relevant start-up area. This is not an academic course – it is highly practical and is designed to tell you exactly what you need to know to start your business and help you avoid making costly mistakes.
Each intake will have 30 students. You will have the chance to work closely with a group of like-minded people. There will be homework, joint working sessions, and lots of recommended resources to support you after the course.
Format & Learning Outcomes
How to see whether your idea is viable before sinking years of time and thousands of pounds into it
- The lean startup tools & mindset
- Business model innovation
- Idea creation
- Talking to customers
- Online marketing & social media
- Growing a tribe and content marketing
- Analytics and marketing tools
- Metrics and KPIs
- Virality and engines of growth
- Designing & launching version 1
- Identifying and attacking business risks
- The build/measure/learn loop
- Growth hacking
- Adwords, search engines
- Buying a domain and hosting a site
- Working with tech teams, freelancers & agencies
- Project management
- Wireframing & product design
- Legal, funding, finance and exits
- Startup lifecycle
How to apply
The course is held in central London at The Hub Westminster and applications close two weeks before the first weekend of each course.
Each course runs over two weekends – both weekends are compulsory. Classes run on Friday evenings (6-9pm), and all day Saturday and Sunday (10am – 6pm), on both weekends.
The dates of our upcoming intakes are listed here – all currently open for applications:
AUGUST 2013 - 23rd August & 30th August – APPLY HERE
SEPTEMBER 2013 – 21st September & 28th September - APPLY HERE
OCTOBER 2013 – 19th October & 26th October - APPLY HERE
NOVEMBER 2013 – 16th November & 23rd November - APPLY HERE