On Surfing and Startups

On Surfing and Startups

Applying the principles taken from a surfing addiction to the turbulent world of startups. Go with the flow Writing over a hundred years ago Jack London eloquently explained the best tactic to employ when you get hit by big waves: “The whole method of surf-riding and...
Curiosity got the better of me

Curiosity got the better of me

Belinda’s story is a little different: she loved her job, it was something she fought hard to get and had gained a lot from. But a nagging little voice inside her head got louder and louder as the years went on. “Do it,” it said, “start your...
From 70-hour weeks to more sleep

From 70-hour weeks to more sleep

Below is Julie’s story. Reading it might feel one step removed. If you’re thinking, “that’s alright for them but I’m not sure it would work for me,” we get it. Julie’s escape was uncertain and it was definitely difficult. Without a clear end point or...