At the beginning of 2011 we started a campaign called Start Something You Love. We kicked it off on 19th January with our big Esc winter party in front of 600 people at Guanabara bar in central London.

We are now following it up with 365 bits of advice from real people who are doing interesting and inspirational things with their lives. And we asked them all the same question:


#63: Marcus Watts – From the City to the Congo – GapForce:

Get a good accountant from day one, everything we have done in Africa or South America or Fiji has gone over budget!

#64: Hannah Wiltshire – This Is Your Kingdom founder – ex-lawyer

There is no substitute for good old-fashioned hard graft.

#65: Shazia Mustafa – Ex-researcher: founder of Third Door

Plan, plan, plan.

#66: Ben Benton – Swapping the Hedge Fund for Huxley Clothing

If your instinct is telling you to do it. Do it.

#67: Ric Burton – Student hoodie entrepreneur, kite-surfer

Get a book on Dreamweaver. Learn what HTML, CSS, and FTP means. Then if you have an idea that you want to try and make happen on the side you can do it in a week instead of paying someone to do it in 6 months.

#68: Olly Cox – Starting my own marketing agency

  1. Make sure you’re doing it for the right reasons.
  2. Once you’re sure, don’t hold back any longer than you have to.
  3. Follow Seth Godin’s blog

#69: Loren Taylor – Starting my own handbag line

DREAM BIG. If you want something enough you can make it happen. Be open to advise and try on occasions when you may feel unsure of the next step to detach yourself from what you are doing and view it completely objectively.

Now do three things…


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